Fidelity Fun Factor

The Fun Factor widget is an interactive experience that gives investors lifestyle spending tips based on their income. We worked with the Fidelity team to bring this application to life from design to development.

01
Personalization
Users can easily identify and input their current financial positions.
02
Custom Illustrations
A series of unique illustrations were created support each scenario.
03
Real Results
A real-time calculator showed users the amount of money they should be spending based on current financial picture and lifestyle.
94
Completion Rate
30
Out performing benchmark

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